Have you ever fantasized about leaving your traditional 9-to-5 job to pursue a fulfilling career driven by your passion? If you have a unique talent, skill, or message to share with the world, then becoming a creator could be your path to success.
A creator is someone who produces original content for an online audience, such as videos, podcasts, blogs, courses, or ebooks. Creators can monetize their content in various ways, such as advertising, sponsorships, subscriptions, donations, merchandising, or selling their own products or services.
According to the Creator Earnings: Benchmark Report 2023 by Influencer Marketing Hub, the creator economy is booming, with more than 50 million people around the world earning income from their online content. The report also reveals that the average annual income for creators is $67,000, which is higher than the median household income in the US ($62,000).
But how do you become a successful creator and make more money than at your full-time job? What are the best practices and strategies to grow your audience and revenue? How do you balance your creative work and your personal life? In this article, we will answer these questions and more, by sharing the insights and experiences of some of the most popular and profitable creators on the internet.
The first step to becoming a full-time creator is to choose a niche and a platform that suits your skills and interests. You want to create content that you are passionate about, but also that has a demand and a potential market. You also want to pick a platform that allows you to showcase your content in the best way possible, and that has a large and engaged audience.
For example, if you are good at making videos, you might want to start a YouTube channel. YouTube is the largest and most popular video-sharing platform, with over 2 billion monthly active users and over 500 hours of video uploaded every minute. YouTube also offers various monetization options, such as ads, memberships, Super Chat, Super Stickers, and YouTube Premium.
One of the most iconic YouTube creators, MrBeast, boasts over 80 million subscribers and earns millions annually through his viral content. Renowned for his extravagant stunts and philanthropic challenges, he captures attention by giving away millions, purchasing an island, and even planting 20 million trees—all while managing multiple channels like MrBeast Gaming and MrBeast Burger.
MrBeast shared his tips and advice for aspiring YouTube creators in an interview with vidIQ, a YouTube analytics and growth tool. He said that the key to growing a YouTube channel is to focus on the quality and the click-through rate (CTR) of your videos, rather than the quantity and the views. He also said that you should experiment with different types of videos and see what works best for your audience. He also emphasized the importance of having fun and enjoying the process, rather than stressing over the numbers.
Another platform that you might want to consider is Patreon, a membership platform that allows creators to get paid by their fans. Patreon is ideal for creators who have a loyal and dedicated fan base, who are willing to support their work on a regular basis. Patreon also enables creators to offer exclusive perks and rewards to their patrons, such as early access, behind-the-scenes, or personalized content.
One of the most successful Patreon creators is Amanda Palmer, a singer, songwriter, and author, who has over 15,000 patrons and makes over $40,000 per month from her music and podcasts. Amanda Palmer is known for her intimate and authentic connection with her fans, which she calls “The Art of Asking. She also wrote a bestselling book with the same title, in which she shares her philosophy and experience of crowdfunding her creative projects.
Amanda Palmer shared her tips and advice for aspiring Patreon creators in an interview with Creator Bread, a blog that helps creators make money online. She said that the key to building a successful Patreon is to be honest, generous, and consistent with your fans. She also said that you should treat your patrons as your collaborators, rather than your customers, and involve them in your creative process. She also emphasized the importance of being flexible and adaptable, and embracing the uncertainty and the risk of being a creator.
Of course, there are many other platforms and niches that you can choose from, depending on your preferences and goals. Some of the most popular and lucrative ones are:
Podcasting is another exciting avenue where you can create audio shows covering a variety of topics, including news, comedy, and education. Popular podcast platforms such as Spotify, Apple Podcasts, and Anchor make it easy to reach your audience and share your voice.
– Blogging: writing articles that provide information, opinions, or stories on a specific topic, such as travel, fashion, or personal finance. Some of the most popular blogging platforms are Medium, WordPress, and Substack.
Creating and selling online courses is another effective way to share your knowledge and expertise in subjects such as photography, coding, or language. Platforms like Udemy, Skillshare, and Teachable allow you to reach eager learners and monetize your teaching skills.
– Ebooks: writing and selling digital books that provide value or entertainment to the readers, such as fiction, non-fiction, or guides. Some of the most popular ebook platforms are Amazon Kindle, Kobo, and Smashwords.
To succeed as a full-time creator, it’s crucial to diversify your income sources and maximize your earnings potential. Relying on a single income stream can be risky, so exploring various monetization strategies that align with your content and audience can lead to greater financial stability.
According to the Creator Bread blog, there are 34 ways to make money as a creator, with examples of successful creators who use each method. Some of the most common and effective ones are:
– Advertising: displaying ads on your content or platform, and getting paid based on the impressions or clicks. For example, Google Adsense, YouTube Ads, or Spotify Ads.
– Sponsorships: partnering with a brand or a company that pays you to promote their product or service to your audience. For example, Audible, Skillshare, or Squarespace.
Consider affiliate marketing, where you recommend products or services to your followers and earn a commission for each sale or sign-up through your link. Popular programs like Amazon Associates, ClickBank, and ShareASale can help you get started on this rewarding venture.
– Merchandise: selling physical or digital products that are related to your brand or content, such as t-shirts, mugs, stickers, or ebooks. For example, Teespring, Shopify, or Gumroad.
– Donations: asking your audience to support your work with a one-time or recurring donation, usually in exchange for a shout-out or a thank-you. For example, PayPal, Buy Me a Coffee, or Ko-fi.
– Subscriptions: offering your audience access to exclusive or premium content, features, or benefits, for a monthly or yearly fee. For example, Patreon, Substack, or OnlyFans.
– Services: offering your skills or expertise as a service to your audience or clients, such as consulting, coaching, or freelancing. For example, Fiverr, Upwork, or Calendly.
Time and resource management is essential for thriving as a full-time creator. Prioritizing productivity and creativity while avoiding burnout is key, as is maintaining a healthy balance between your professional and personal life to enjoy the perks and challenges of your creative journey.
Some of the best practices and tips to manage your time and resources as a creator are:
– Plan your content ahead: create a content calendar and schedule your content creation and publishing in advance, so that you can stay organized and consistent.
– Batch your tasks: group similar tasks together and do them in one session, rather than switching between different tasks, so that you can save time and energy.
– Automate your processes: use tools and software that can help you automate or streamline your tasks, such as editing, uploading, or marketing, so that you can focus on your core activities.
– Outsource your work: hire or collaborate with other people who can help you with your work, such as editors, designers, or assistants, so that you can delegate or share your workload.
– Set your goals and track your progress: define your short-term and long-term goals, and measure your performance and results, so that you can evaluate your success and improvement.
Always prioritize learning and improvement; seek constructive feedback from your audience, peers, or mentors, and embrace your mistakes as opportunities to grow and refine your skills and content.
– Take breaks and have fun: take regular breaks and rest from your work, and do things that make you happy and relaxed, such as hobbies, exercise, or socializing, so that you can recharge and enjoy your life.
Becoming a full-time creator is undoubtedly challenging, but it’s also incredibly rewarding. If you’re passionate, skilled, and willing to put in the effort, you can potentially earn more as a creator than in a traditional job while enjoying greater freedom and fulfillment in your life.
We hope this article has inspired you to chase your dream of becoming a full-time creator. For more insights on the creator economy, including the best platforms, niches, monetization methods, and valuable resources, be sure to check out the links provided.
– Creator Earnings: Benchmark Report 2023 – Influencer Marketing Hub
– Being a Full-Time YouTube Creator: What’s it Really Like? – vidIQ
– 34 Ways toI apologize for the interruption. Here is the rest of my article:
– 34 Ways to Make Money as a Creator (with Examples) – Creator Bread
– The Art of Asking: How I Learned to Stop Worrying and Let People Help – Amanda Palmer
– How to Be a YouTube Creator: Tips and Advice from MrBeast – vidIQ
Thank you for reading and good luck with your creative journey!
Related posts:
Creator Earnings: Benchmark Report 2023 – Influencer Marketing Hub
Being a Full-Time YouTube Creator: What’s it Really Like? – vidIQ
34 Ways to Make Money as a Creator (with Examples)